CAROLINA RESUSCITATION ACADEMY, LLC

Privacy Policy

Effective Date: June 2026

Email: info@carolinaresuscitationacademy.com  |  Phone: 704-280-2212

Indian Trail, North Carolina

1. INTRODUCTION

Carolina Resuscitation Academy, LLC ("the Academy," "we," "us," or "our") is committed to protecting the privacy and security of the personal information entrusted to us by the individuals we serve. This Privacy Policy describes how we collect, use, store, share, and protect personal information in connection with our CPR, first aid, and related life-saving training courses and services.

This Policy applies to all individuals who interact with the Academy, including but not limited to:

●      Enrolled and prospective students;

●      Visitors to our website;

●      Corporate and organizational clients;

●      Any other individuals who provide personal information to the Academy in any context.

By enrolling in our courses, visiting our website, or otherwise engaging with the Academy, you acknowledge that you have read and understood this Privacy Policy. We encourage you to review this Policy carefully and to contact us with any questions or concerns.

2. INFORMATION WE COLLECT

We collect personal information in a variety of ways, depending on how you interact with us. The categories of information we collect are described below.

2a. Personal Information You Provide

We collect personal information that you voluntarily provide to us when enrolling in courses, completing registration forms, communicating with us, or making payments. This information may include, but is not limited to:

●      Identity Information: Full legal name and date of birth;

●      Contact Information: Home address, telephone number, and email address;

●      Emergency Contact Information: Name, relationship, and contact details for a designated emergency contact;

●      Payment Information: Credit card, debit card, or other payment details, which are collected and processed securely through third-party payment processors and are not stored on our servers in unencrypted form;

●      Health and Medical Disclosures: Relevant medical or physical condition information that you voluntarily disclose, which may be required to assess fitness for participation in certain hands-on training activities.

Provision of health or medical information is subject to applicable law. Such information is treated with heightened care and used solely for the purpose of facilitating safe course participation.

2b. Information Collected Automatically (Website)

When you visit the Academy's website, certain information may be collected automatically by our web hosting platform, analytics tools, or similar technologies. This information may include:

●      Technical Data: Internet Protocol (IP) address and device identifiers;

●      Browser Information: Browser type, version, and operating system;

●      Usage Data: Pages visited, time spent on each page, referring URLs, and navigation paths;

●      Cookie Data: Information gathered through cookies and similar tracking technologies, as described further in Section 6 of this Policy.

Automatically collected data is generally non-identifying on its own and is used primarily for website performance monitoring and improvement purposes.

3. HOW WE USE YOUR INFORMATION

The Academy uses the personal information we collect for the following purposes:

●      Course Enrollment and Registration: To process your enrollment, confirm your registration, and facilitate your participation in Academy courses;

●      Certification Issuance and Record-Keeping: To issue certification cards and maintain training records as required by governing bodies, including the American Heart Association ("AHA") and other applicable certification authorities;

●      Communications: To communicate with you regarding course schedules, updates, confirmations, reminders, and other matters related to your enrollment or inquiries;

●      Payment Processing: To collect and process payment for Academy courses and services;

●      Service Improvement: To analyze and improve the quality of our courses, website, and overall student experience;

●      Legal Compliance: To comply with applicable federal, state, and local laws, regulations, legal processes, or enforceable governmental requests;

●      Marketing Communications: With your consent or as otherwise permitted by law, to send promotional information about upcoming courses, special offers, and Academy news. You may opt out of marketing communications at any time, as described in Section 11 of this Policy.

We will not use your personal information for any purpose that is incompatible with those described above without providing prior notice and, where required, obtaining your consent.

4. HOW WE SHARE YOUR INFORMATION

The Academy does not sell, rent, or trade your personal information to third parties for marketing or commercial purposes. We may share your information in the following limited circumstances:

●      Certification Governing Bodies: We may share your name, date of birth, course completion data, and related information with the American Heart Association or other applicable certification bodies for the purposes of issuing certification cards and verifying training records;

●      Payment Processors: We share payment information with secure, third-party payment processors to facilitate the completion of financial transactions. These processors are contractually obligated to maintain the confidentiality and security of your information;

●      Legal Authorities: We may disclose personal information when required to do so by law, subpoena, court order, or other legal process, or when we believe in good faith that disclosure is necessary to protect the rights, property, or safety of the Academy, our students, or others;

●      Business Service Providers: We may share information with third-party service providers who assist us in operating our business — such as email delivery platforms, scheduling software vendors, and website hosting providers — under written confidentiality and data protection agreements that prohibit those providers from using your information for any purpose other than performing services on our behalf.

Important: Carolina Resuscitation Academy, LLC does NOT sell, rent, or otherwise transfer your personal information to unaffiliated third parties for their own marketing or commercial purposes.

5. DATA RETENTION

The Academy retains personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law, regulation, or certification authority guidelines. Specific retention periods include the following:

●      Student Training Records: Retained for a minimum of two (2) years following course completion, or for such longer period as may be required by the American Heart Association, applicable accreditation bodies, or governing law;

●      Payment Records: Retained in accordance with applicable Internal Revenue Service (IRS) requirements and other applicable financial regulations;

●      Marketing Records: Opt-in and opt-out records are maintained to honor your communication preferences.

Upon written request, the Academy will delete or anonymize your personal information, subject to our obligations to retain certain records under applicable law or certification authority requirements. Requests for data deletion may be submitted to info@carolinaresuscitationacademy.com.

6. COOKIES & TRACKING TECHNOLOGIES

Our website may use cookies — small text files placed on your device — and similar tracking technologies, such as web beacons and pixel tags, to enhance user experience, analyze website performance, and better understand how visitors interact with our content.

The types of cookies we may use include:

●      Essential Cookies: Necessary for the operation of core website functions, such as maintaining your session or enabling secure access;

●      Analytics Cookies: Used to collect aggregate data about website traffic and usage patterns to help us improve our website and services;

●      Functional Cookies: Used to remember your preferences and settings to improve your browsing experience.

You may control or disable cookies through your browser's settings or privacy preferences. Please note that disabling certain cookies may limit the functionality of our website or prevent some features from operating as intended. We do not currently respond to browser "Do Not Track" signals; however, we will not use cookies to collect sensitive personal information beyond what is described in this Policy.

7. DATA SECURITY

The Academy takes the security of your personal information seriously. We implement reasonable and industry-standard technical, administrative, and physical security measures designed to protect your information against unauthorized access, disclosure, alteration, or destruction. These measures include, but are not limited to:

●      Encryption of sensitive data transmitted over the internet;

●      Use of secure server infrastructure and access-controlled systems;

●      Limiting access to personal information to authorized personnel with a legitimate business need;

●      Use of PCI-DSS compliant payment processors for all financial transactions.

However, no method of electronic transmission or storage is completely secure. While we strive to protect your personal information using commercially reasonable measures, the Academy cannot guarantee absolute security. In the event of a data breach that affects your personal information, we will notify you as required by applicable law.

8. CHILDREN'S PRIVACY

The Academy's courses and services are primarily designed for adults who are eighteen (18) years of age or older. We recognize the importance of protecting the privacy of minors and comply with the Children's Online Privacy Protection Act ("COPPA") and applicable state law.

Minors under the age of eighteen (18) may enroll in Academy courses only with the verifiable written consent of a parent or legal guardian. A parent or guardian must provide consent prior to the collection of any personal information from a minor participant.

The Academy does not knowingly collect personal information from children under the age of thirteen (13) without prior verifiable parental consent. If we become aware that we have inadvertently collected personal information from a child under age thirteen without such consent, we will take prompt steps to delete that information. Parents or guardians who believe we may have collected information from their child without appropriate consent should contact us immediately at info@carolinaresuscitationacademy.com or 704-280-2212.

9. YOUR RIGHTS & CHOICES

Subject to applicable law, individuals whose personal information we hold may have the following rights with respect to that information:

●      Right of Access: The right to request a copy of the personal information the Academy holds about you;

●      Right to Correction: The right to request that we correct any inaccurate or incomplete personal information we hold about you;

●      Right to Deletion: The right to request that we delete your personal information, subject to applicable legal retention obligations and certification authority requirements;

●      Right to Opt Out of Marketing: The right to opt out of receiving marketing communications from the Academy at any time, without affecting the lawfulness of processing prior to your opt-out (see Section 11);

●      Right to Lodge a Complaint: The right to file a complaint with the applicable regulatory authority if you believe your privacy rights have been violated.

To exercise any of the above rights, please submit a written request to the Academy using the contact information below. We will respond to all verified requests within a reasonable time and in accordance with applicable law. We may need to verify your identity before processing certain requests.

Email: info@carolinaresuscitationacademy.com

Phone: 704-280-2212

10. THIRD-PARTY LINKS

Our website and communications may contain links to third-party websites, platforms, or resources — including, but not limited to, the American Heart Association website — for your convenience and informational purposes. The Academy does not control the content, privacy practices, or data collection activities of those external sites.

The inclusion of a link to a third-party website does not imply endorsement of that site or its privacy practices. We strongly encourage you to review the privacy policies of any third-party websites you visit before providing any personal information. The Academy is not responsible for the privacy or security practices of any third-party site.

11. MARKETING COMMUNICATIONS

With your consent, or as otherwise permitted by applicable law, the Academy may send you promotional and informational communications — including emails and/or text messages — regarding upcoming courses, schedule updates, certification renewal reminders, and special offers.

You may withdraw your consent and opt out of receiving marketing communications at any time by using one of the following methods:

●      Replying "UNSUBSCRIBE" or "STOP" to any marketing text message you receive from the Academy;

●      Clicking the "Unsubscribe" link included in any marketing email from the Academy;

●      Contacting us directly at info@carolinaresuscitationacademy.com or 704-280-2212 and requesting removal from our marketing list.

Please note that even after opting out of marketing communications, you may still receive non-promotional transactional communications related to your enrollment, certification, or account, such as course confirmation emails, payment receipts, and certification notices.

12. GOVERNING LAW

This Privacy Policy is governed by and construed in accordance with the laws of the State of North Carolina and applicable federal law, without regard to any conflict of law principles that would require application of the laws of another jurisdiction. Any disputes arising out of or relating to this Privacy Policy shall be subject to the exclusive jurisdiction of the state and federal courts located in the State of North Carolina.

13. CHANGES TO THIS POLICY

The Academy reserves the right to modify, update, or revise this Privacy Policy at any time to reflect changes in our practices, applicable law, certification requirements, or operational needs. Any changes to this Policy will be effective upon posting of the revised Policy on our website, accompanied by an updated Effective Date.

Where changes are material, the Academy will take reasonable steps to notify enrolled students and registered users — which may include notification via email to the address on file. Your continued enrollment in Academy courses, use of our website, or other engagement with the Academy following notice of any such changes will constitute your acceptance of the revised Privacy Policy.

We encourage you to review this Privacy Policy periodically to stay informed of how we are protecting your information.

14. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or the Academy's privacy practices, please do not hesitate to contact us using any of the following methods:

Carolina Resuscitation Academy, LLC

Lake Park, North Carolina

Email: info@carolinaresuscitationacademy.com

Phone: 704-280-2212

We are committed to addressing your privacy-related questions and concerns in a timely and thorough manner.

Legal Disclaimer: This Privacy Policy has been prepared by Carolina Resuscitation Academy, LLC for general informational and operational purposes. It is not intended to constitute legal advice, and its provisions may not address all circumstances applicable to your specific situation or jurisdiction. Laws and regulations governing data privacy — including those applicable to healthcare-adjacent training businesses — are subject to change. Carolina Resuscitation Academy, LLC strongly recommends consulting with a licensed attorney admitted to practice in North Carolina and/or federal jurisdictions, with experience in privacy law, data protection, and small business compliance, to review and advise on this Policy and any related legal obligations specific to the Academy's operations and needs.